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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.
Eric Messerschmidt, SVP Marketing for Ulta Beauty, will describe how the nation’s #1 specialty beauty retailer is helping their brand partners develop...Read More
As loyalty continues to evolve, brands must find new ways to interact with consumers across the channels that they find most meaningful to command attention...Read More
Interactive whiteboard animation [IWA] is an emerging secret weapon for marketers. Through leveraging marketing staples like gamification and segmentation, IWA...Read More
You’re doing smart things with data. Smart things in the CRM space. But are you able to track known customers across all your channels, or only direct channels...Read More
When it comes to building a foundation of customer loyalty, brands must think outside the walls of their location. If a company’s CX efforts stop as soon as...Read More
Is your email club and customer marketing still one size fits all? With the proliferation of customer data, how do find more marketable customers and gain the...Read More
Use Online Reviews to Improve Customer Experience and Grow Revenue
Consumers increasingly rely on their own research to make purchasing decisions. This trend has made...Read More
The retail space is nearly unrecognizable from what it was ten, even five years ago. The dawn of online shopping has thrust retailers of all sizes and specialties...Read More
According to a recent Accenture survey, 78 percent of U.S. consumers are retracting from loyalty programs. Hibbett’s program started off strong, quickly...Read More
Given the historic nature of the banking industry, many organizations within the vertical are locked into a brand tradition that is decades, often even centuries...Read More