Q&A With The GIANT Company’s Jessica Printy Groves and Emily Mikus

  • January 22 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

 The GIANT Company is a U.S. supermarket chain that operates 186 stores in, Pennsylvania, Maryland, Virginia, and West Virginia. They operate full-scale supermarkets under the GIANT and MARTIN’S banners, along with small-scale urban...Read More

Team Engagement is Key to The GIANT Company’s Loyalty Launch

  • January 20 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  The GIANT Company’s Emily Mikus has been around marketing and customer engagement programs for many years, but she had no better technical way to describe the year that was. “It was just a pop-up, whack-a-mole kind of...Read More

Domino’s Relies on Product Insurance to Build Customer Loyalty

  • January 13 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  Accidents happen, even to the best pizza makers in the world. So when Domino’s decided to provide “Delivery Insurance” on their products more than a decade ago, customers literally ate it up. The feedback that Domino...Read More

LEGO Goes After a Lifetime of Loyalty

  • January 12 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  For a toy company that has been around since 1932 — and which it seems has appeared in every household known to man — LEGO thought it needed to take a different approach with its rewards program. Before 2019, the previous...Read More

Q&A with Alan Magee, Church’s Chicken, Part II

  • January 08 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  Alan Magee is Vice President of Digital Marketing and Technology at Church’s Chicken, which — along with its sister brands Texas Chicken and Church’s Texas Chicken outside of the U.S. —has more than 1,500 locations...Read More

Q&A with Alan Magee, Church’s Chicken, Part I

  • January 06 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  Alan Magee is Vice President of Digital Marketing and Technology at Church’s Chicken, which — along with its sister brands Texas Chicken and Church’s Texas Chicken outside of the U.S. —has more than 1,500 locations...Read More

19 Crimes Breaks the Rules to Win Loyalty Program Design Award

  • January 05 2021
  • Resource: In-Depth Exclusives
  • Mark Johnson

  Crime may not pay, but for 19 Crimes’ Infamous Insiders Rewards program, there was a definite payoff to its marketing efforts this past year. 19 Crimes is the cornerstone in the Treasury Wine Estates portfolio, and its witty and...Read More

Q&A With Sodexo North America, Part II

  • December 28 2020
  • Resource: In-Depth Exclusives
  • Mark Johnson

 Sodexo North America employs 160,000 people at 13,000 sites in all 50 of the United States and Canada, providing facilities management and food services to schools, universities, hospitals, senior living communities, venues, and other vital...Read More

Q&A With Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, Part II

  • December 17 2020
  • Resource: In-Depth Exclusives

   Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39...Read More

Q&A With Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, Part I

  • December 15 2020
  • Resource: In-Depth Exclusives
  • Mark Johnson

   Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39...Read More

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