A recent Forbes article examines how leading brands recognize that value extends far beyond discounts or points. It includes recognition, convenience, personalization, exclusive experiences, relevant partnerships, and solutions that address...Read More

Lidl US Rolls Out New Points-Based Loyalty Program Key takeaways: Lidl Plus will replace myLidl, which is scheduled to end June 30. Shoppers will earn points through purchases rather than unlocking preset rewards at specific...Read More

If you run a loyalty program in financial services, you already know travel rewards work. Your members know it too. They are consolidating spend, chasing milestones, and choosing your card over a competitor's because of where it can take them....Read More

Key takeaways: Members can now choose between fuel discounts and dollars off groceries. Members generally earn one Point for every $1 spent on qualifying purchases, while Boost members earn 2X Points on eligible purchases. Limited...Read More

Customer engagement metrics measure how customers interact with a brand across loyalty, email, direct mail, and digital channels. The most important customer engagement KPIs connect engagement activity to retention, repeat purchases, customer...Read More

Key takeaways: The Legendary Coupon Hunt runs through July 13, 2026, with old Bed Bath & Beyond coupons accepted at participating locations. One winner will receive a $100,000 Home Transformation, while 150 additional winners will...Read More

Walmart Unifies Commerce Media Strategy Across Its Retail Businesses Key takeaways: Walmart is increasing coordination across the commerce media operations of Walmart U.S., Walmart International and Sam’s Club. The strategy...Read More

Hilton Partners with Big Brothers Big Sisters to Expand Opportunity Through Travel and MentorshipKey takeaways: Hilton and the Hilton Global Foundation are partnering with Big Brothers Big Sisters of America to provide mentorship, career...Read More

Key takeaways:JetBlue has updated its "Vets in Blue" aircraft with a commemorative "250" design honoring the 250th anniversary of the United States.The airline is introducing limited-time inflight programming throughout July...Read More

Professional basketball is renowned for its storylines. The new ascendancy of the traditional dynasty. The young superstar forcing his way onto the global stage, impatient at the notion of waiting his turn. The storylines drive professional...Read More