Key takeaways:
PwC and OpenAI have launched agentic contact and service solutions designed to modernize customer engagement across marketing, sales, commerce, and service.
AI-powered voice and digital agents use multimodal capabilities to deliver more natural, context-aware conversations while improving operational efficiency.
A new Center of Excellence will help clients innovate faster, deploy AI at scale, and unlock business value across customer-facing operations.
PwC US has introduced new agentic....