Congratulations to the finalists of the 2018 Loyalty360 Customer Awards!

Loyalty360, The Association for Customer Loyalty, has announced the finalists for its upcoming Loyalty360 Customer Awards. The awards recognize brands that are working to build stronger and deeper relationships with their customers. The Loyalty360 Customer Awards include nine categories, each representing a key tenet of a brand's interactions with their customers. Winners will be recognized at a ceremony during Loyalty360's Customer Expo, held October 24-26, 2018 at the Nashville Airport Marriott in Nashville, Tennessee.

Finalists were chosen by a board of judges representing some of the top minds in loyalty, without whom the awards process wouldn't be possible. Thanks to their time and effort, entries were whittled down to four finalists in each category.

The finalists are as follows:

Awareness & Acquisition: 
Best Western Hotels & Resorts 
Caesars Entertainment

Brand Collaboration: 
Best Western Hotels & Resorts 
T-Mobile US 
Wyndham Hotels & Resorts

Brand Messaging & Communication: 
Ally Financial 
Best Western Hotels & Resorts 
Caesars Entertainment

Customer-Centric Culture: 
Loblaw Companies Limited 
Caesars Entertainment 
Foot Locker 
T-Mobile US

Customer Experience & Engagement: 
National Lacrosse League 

Customer Insights: 
Canadian Red Cross 
Firehouse Subs 
SONY Rewards 
Wyndham Hotels & Resorts

Employee Impact: 
ULTA Beauty 
Wyndham Hotels & Resorts

Experience & Design Innovation: 
Allianz Partners 
Canadian Red Cross 
Prudential Financial

Loyalty & Advocacy: 
AMC Networks 
Sleep Number 
ULTA Beauty

These finalists will present their entries at the 2018 Loyalty360 Customer Expo on October 25th, with audience members voting for winners of the platinum, gold, silver, and bronze awards in each category. All finalists will be recognized at a dinner and ceremony later that evening. In addition to these categories, top-performing finalists will also be competing for the 360-Degree Award for overall excellence.

"This is the second year for the Customer Awards and we were beyond impressed with the strength of submissions. There continues to be a growing focus on all aspects around the customer, and these awards reflect the interest in the domain," said Mark Johnson, CEO of Loyalty360. "The awards are judged by an esteemed panel of judges with hundreds of years in combined experience, and the resulting finalists are those who have committed to truly putting the customer first. We look forward to hearing the presentations during our upcoming Customer Expo later this month."


Congratulations to the finalists of the 2017 Loyalty360 Customer Awards! The awards recognize brands that are truly working to build stronger and deeper relationships with their customers. These categories represent a key tenet of a brand’s interactions with its customers. Winners were recognized at a ceremony during Loyalty360’s Customer Expo, held November 6-8 at the Sheraton Music City in Nashville, TN. The winners are as follows:

Operational Excellence
Platinum -
Gold - Ryder System
Silver - Caesars Entertainment
Bronze - Choice Hotels

Organizational Commitment
Platinum - Sberbank
Gold - Caesars Entertainment
Silver - Dell Technologies

Customer Insights
Platinum - AARP
Gold - Wyndham
Silver - Ryder System
Bronze - Global Hotel Alliance

Customer Experience & Engagement
Platinum - Royal Bank of Canada
Gold - Best Western
Silver - Ryder System
Bronze - CIBC

Awareness & Acquisition
Platinum - MGM Resorts International
Gold - Choice Hotels
Silver - Nissan Motor Acceptance Corporation (NMAC)
Bronze - RLH Corporation

Loyalty & Advocacy
Platinum - Domino's
Gold - Caesars Entertainment
Silver - Best Western
Bronze - Royal Bank of Canada

360-Degree Award (Brand)
- Caesars Entertainment
Gold - Best Western
Silver - Ryder
Bronze - Choice Hotels

360-Degree Award (Vendor)
Platinum - Epsilon
Gold - Bond Brand Loyalty
Silver - Synchrony Financial 

Loyalty360 Honors

Customer Service Innovation - Royal Bank of Canada
Sales Innovation - Nissan & Infiniti
Operational Innovation - Caesars Entertainment
New Product or Service Innovation - MGM Resorts International
Executive of the Year - Jeff Sopko, President, Baesman
Company of the Year - Caesars Entertainment


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