Personalization is a top priority for many loyalty marketers and, in the case of BJ’s Wholesale Club, it is an ongoing pursuit for perfection.
Earlier this month, Toshiba, a global market share leader for integrated in-store retail solutions, announced an expanded partnership with BJ’s Wholesale Club to provide the leading retailer with several new technology solutions.
BJ’s selected Toshiba to deliver more personalized offers to its members through the TCx™ Vector solution. TCx™ Vector will be deployed....