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Mark Johnson

CEO

As CEO of Loyalty360, Mark is committed to bringing loyalty to the forefront as a critical marketing strategy. To further this goal, he has created an unbiased, market-driven clearinghouse and think tank through which users and loyalty providers can interact and collaborate with. His finger on the pulse of what’s happening in loyalty, Mark is driven to give members the expert insight and guidance they need to develop strategies and implement programs that effectively engage their customers and employees and build stronger relationships with them.

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Q&A with Dave Martinelli, Mohegan Gaming & Entertainment

  • May 05 2021
  • Resource: Leaders in Customer Loyalty

Dave Martinelli is Chief Marketing Officer for Mohegan Gaming & Entertainment, a master developer and operator of entertainment resorts, including Mohegan Sun in Connecticut, Inspire in South Korea and Niagara Casinos in Canada, and the newly...Read More

Giant Food’s New Loyalty Program Builds on Digital Relationship

  • May 04 2021
  • Resource: Leaders in Customer Loyalty

If the past year was all about brands being flexible in how they engaged and rewarded their customers, then Giant Food hit their nail square on the hit when it came to launching an upgraded loyalty program in 2020. The grocer actually named the...Read More

Mohegan Gaming & Entertainment Bets Big on Guest Loyalty

  • May 03 2021
  • Resource: Leaders in Customer Loyalty

All the engagement technology and loyalty wizardry in the world can’t seem to help a lot of brand marketers when it comes to understanding how to look at their customers in 2021 after what everyone went through last year. “I think it...Read More

Q&A with Tammy McIntosh, PNC Bank

  • April 29 2021
  • Resource: Leaders in Customer Loyalty

Tammy McIntosh, the Senior Vice President and Customer Rewards Manager for PNC, recently spoke with Loyalty360 CEO Mark Johnson about their rewards and engagement programs around their financial products and services. PNC Bank operates in 21...Read More

Joella’s Hot Chicken’s New Rewards Program is Hot, Hot, Hot

  • April 28 2021
  • Resource: Leaders in Customer Loyalty

Since Joella’s Hot Chicken just launched its first loyalty and rewards program in April, Chief Marketing Officer Katie Wollrich says she has an idea of what it will take to make the info actionable once the data starts rolling in. “A...Read More

Brands See Consumers Changing and Evolving With the Times

  • April 26 2021
  • Resource: Leaders in Customer Loyalty

The habits of consumers have changed considerably over the past 18 months, a pandemic necessity that has shifted the way shoppers and buys spend their money and select the brands they wish to do business with.John Giaquinto, the Senior Director of...Read More

Q&A: Justin Weinstein, Giant Eagle

  • April 22 2021
  • Resource: Leaders in Customer Loyalty

Justin Weinstein is the Senior Director of Customer Experience at Giant Eagle, which operates more than 400 supermarket and convenience store locations and employs more than 34,000 team members. Mark Johnson, CEO of Loyalty360, recently spoke...Read More

Giant Eagle Works to Keep myPerks Simple and Easy

  • April 20 2021
  • Resource: Leaders in Customer Loyalty

For those who run the myPerks loyalty program for Giant Eagle, it was all about making things faster and easier. That includes Justin Weinstein, the Senior Director of Customer Experience at Giant Eagle, which operates more than 400 supermarket...Read More

Porsche’s Road to Success is Paved in Culture

  • April 19 2021
  • Resource: Leaders in Customer Loyalty

The Porsche name has been synonymous with excellence in sports car performance, design and quality for many decades, but several years ago, the global brand found itself struggling to overcome customer experience rankings that worried the company...Read More

The Biggest Challenges and Opportunity in Customer Loyalty Today

  • April 16 2021
  • Resource: Leaders in Customer Loyalty

Today’s brands are in the “middle of a seismic shift” in the challenges and opportunities they face with customer loyalty, says Adhish Kulkarni, Senior VP, and GM of Evolving Systems’ Digital Engagement and Loyalty...Read More

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