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Luke Russell

Project Director
AIMIA

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StubHub Adds New Feature to Drive Personalized Customer Experience

  • February 06 2016
  • Resource: DailyNews

StubHub, the world’s largest ticket market place, recently announced the launch of a new ticket recommendation feature that will enhance the personalized customer experience currently available on the ecommerce platform. The “best...Read More

Pegasystems CRM Platform Implements DocuSign Technology

  • February 06 2016
  • Resource: DailyNews

As companies move further into the digital space, signing paper documents is being viewed more as a point of friction in otherwise seamless customer experiences. CRM provider Pegasystems has announced a partnership with DocuSign to implement...Read More

Visa CEO Finds Holiday Customer Engagement via Ecommerce Growing Faster than From Stores

  • February 01 2016
  • Resource: DailyNews

Visa CEO Charlie Scharf offered some interesting insights during his company’s Jan. 28 fiscal first-quarter conference call regarding the growth of ecommerce versus in-store sales. During the recent holiday season, customer engagement via...Read More

Forrester Recognition Validates CrowdTwist’s Multichannel Customer Loyalty Solutions

  • February 01 2016
  • Resource: DailyNews

Founded in 2009, CrowdTwist has come a long way in a short time. The company, which powers multichannel loyalty programs for leading brands such as Pepsi, Zumiez, L'Oréal, VIZIO, and Nestlé-Purina, earned recognition in the recently released...Read More

Choice Hotels Strikes Customer Experience Gold with Ascend Hotel Collection

  • February 01 2016
  • Resource: DailyNews

 The Ascend Hotel Collection, part of Choice Hotels, continued its rapid growth in 2015. The hotels pride themselves on location-specific experiences, and build brand loyalty by staying true to the aesthetic and culture of the region.  ...Read More

Holiday Customer Engagement on the Rise with Gift Cards

  • February 01 2016
  • Resource: DailyNews

The dollar amount for gift card sales rose 3% during the recent holiday season (from Thanksgiving through Christmas), according to Stored Value Solutions (SVS). Customer engagement via gift cards certainly showed solid growth.   SVS...Read More

Chili’s Extends Customer Loyalty Benefits with Plenti

  • January 27 2016
  • Resource: DailyNews

Chili’s Grill & Bar wanted to expand the benefits of its already successful loyalty program, My Chili’s Rewards. As a result, it partnered with Plenti, the first U.S.-based loyalty coalition.Chili’s® Grill & Bar, the...Read More

Virtual Assistants Offer a Completely Different Customer Experience From Other Channels

  • Resource: DailyNews

There is a considerable discussion among loyalty marketers today about artificial intelligence and its potential impact now and in the future. Loyalty360 caught up with Chris Hall, vice president of customer engagement solutions at Pitney Bowes...Read More

How to Thrive in the World of Digitization

  • June 01 2015
  • Resource: Supplier-Contributed Blogs

We are embarking on a new era of digitization. Data has become ubiquitous and an integral part of our existence. 40% of the world populations are connected to the internet. By 2018, there would be more connected devices (machine to...Read More

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