Customer Expo 2019 will feature a session with Elizabeth Fettes, Head of Marketing & Brand Strategy for Premier Worldwide Marketing (the exclusive worldwide sales and marketing representatives for Karisma Hotels & Resorts), and Pamela Erlichman, Chief Marketing Officer for Jebbit. The duo will discuss Karisma’s data transformation, with a special attention paid to the value of declared data for brands looking to better understand their customers’ expectations and behaviors.
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