Pier 1 Imports Wants to Reach Potential to Heighten Brand Loyalty
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Alasdair James, who became the new CEO at Pier 1 Imports on May 1, is pleased with the company’s latest fiscal results but knows there is so much more potential that will strengthen brand loyalty. Despite delivering a comp sales growth of 1.8 percent in the company’s fiscal second quarter, James believes there is considerable room for improvement. “It is clear that we are not living up to the full potential of our brand and our organizational capabilities,” James said. “We know there is much more....

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