Every retailer seems to ‘do loyalty' these days, but few organizations fully explore and unleash the power of their customers. From the local car wash offering the sixth wash free, to a coffee shop offering a free pastry with the 10th purchase, thousands of retailers believe they're...Read More

Do you need a fresh approach? Globally, supermarkets rise above all other categories when consumers identify businesses to which they are most loyal.The Aimia Loyalty Lens Research Study explores attitudes around consumer loyalty, engagement with technology and opinions towards data privacy....Read More

The Unsubscribe Revolution:Today's modern, digital consumers are more selective about the marketing communications they receive. Meanwhile, companies have been pushing marketing communication volumes higher and higher. As customer sensitivity and message volumes both increase...Read More

Every retailer seems to ‘do loyalty' these days, but few organizations fully explore and unleash the power of their customers. From the local car wash offering the sixth wash free, to a coffee shop offering a free pastry with the 10th purchase, thousands of retailers believe they're...Read More

Do you need a fresh approach? Globally, supermarkets rise above all other categories when consumers identify businesses to which they are most loyal.The Aimia Loyalty Lens Research Study explores attitudes around consumer loyalty, engagement with technology and opinions towards data privacy....Read More

The Unsubscribe Revolution:Today's modern, digital consumers are more selective about the marketing communications they receive. Meanwhile, companies have been pushing marketing communication volumes higher and higher. As customer sensitivity and message volumes both increase...Read More