Why Aren’t We Using All This Data to Tell Better Stories?

  1. Data Analytics
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I was at a conference recently when I heard a phrase new to me – one that summed up the answer to an old problem that I feel strongly about. The phrase – DATA JOURNALISM – spoke to the heart of the difference between analysis and action. I have often looked at the way a newspaper structures its content and I think the world of business could learn something from this. Journalists use a headline to explain the point of the whole story. The more you read the more informed....

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