As Seen in Adweek: As Retailers Reopen, Gen Z and Millennials Remain Cautiously Optimistic

The following article was originally published in Adweek here  The novel coronavirus pandemic has ravaged many retailers in the U.S., leaving some legacy organizations announcing bankruptcies and others reeling from layoffs. However, some consumers are starting to feel as though we’re coming out on the other end of the pandemic as states across the U.S. slowly start to lift lockdown orders and allow businesses to reopen in phases. While many would be more comfortable....

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