A Perfect Storm of Science and Art

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For the past decade, I’ve been an entrepreneur running creative agencies who never planned to work at corporate again, until last fall when it seemed the perfect time to work at corporate again. We are at a unique place in time right now with regards to marketing and advertising. The world of big data is prevalent in every industry including marketing. Maritz has the expertise and resources in decision and behavioral sciences and a long history in creative and consumer....

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