CONTENT GALLERY

As a customer yourself, you can intuit the value of great customer experience. But when it comes to making decisions and prioritizing actions inside your business, intuition is rarely enough. Capital investment and organizational changes often...Read More

Every quarter, Kobie meets with banking clients and financial institutions to discuss loyalty trends and innovative ways to drive activation and usage, increase share of wallet and decrease churn while providing newup-sell and cross-sell...Read More

It’s easy to get lost in all the data you can collect, trying to find insights and focus on the right metrics. But “Big Data” is more than just a buzzword. When leveraged correctly, customer-centric data drives real, sustained...Read More

Loyalty Landscape is an honest and confidential evaluation of the most important and dynamic facet of marketing: Customer Loyalty! Loyalty360, through our proactive outreach, has been collecting loyalty marketing data over the past year....Read More

More than 1 billion people in the U.S. belong to a loyalty program. While the strategic initiative helps brands better understand customers and capture a wealth data for remarketing efforts, it’s important to evaluate whether such a program...Read More

Mobile apps are one of the fastest growing industries in the world, and the numbers are jaw dropping. According to mobithinking projections, it is estimated that in 2017 there will be 4.4 billion mobile app users worldwide, close to three times...Read More

With the constant proliferation and bombardment of retail and brand messages targeted at consumers each and every day, one has to wonder how it is possible to acquire the attention of the embattled consumer. Specifically, how can retailers and...Read More

PunchTab, the leading omni-channel engagement and insights platform, today announced results from a survey on purchase behaviors of moms during the back-to-school shopping season. More than 500 moms participated in the survey, which explored their...Read More

Aimia’s most recent White Paper, “Inflection Points: Seizing the Moments in Customer Loyalty”, defined inflection points as they relate to customer loyalty, and outlined moments in the customer journey that are critical for...Read More

Retailers today understand that customers begin their buying process long before they set foot in a store.  They are rethinking how they can reach their target audience with the right information, at the price right just when they need it...Read More