Heathrow Airport Flies High with Heathrow Rewards Loyalty Program

  • April 04 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

When hearing the words “loyalty program,” shoppers often think of industries like retail, grocery, and fuel. These programs can be a tremendous benefit in any vertical, however, as a tool for building a strong base of loyalty customers...Read More

ATB Financial Changes the Way Banks View Brand Loyalty

  • April 03 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

 ATB Financial has been serving Alberta, Canada for more than 75 years. Named one of Canada’s top 10 employers by Maclean’s Magazine, the bank serves over 710,000 customers across 244 Alberta communities. The bank’s approach...Read More

How Fiverr Helps Redefine Digital Customer Engagement

  • April 02 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Almost everything about the business landscape is shifting rapidly. The way consumers engage with brands and the types of customer experiences they now expect are in a constant state of evolution. And that’s not all. Even the very nature of...Read More

SCENE Adapts to Reflect an Evolving and Ever-changing Customer Experience

  • April 01 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

The very nature of almost all industries is rapidly changing. An array of emerging digital technologies and new customer experience developments has certainly seen to that. No one is immune to this evolution, and most brands and marketers are...Read More

Read Ambitiously Is At the Heart of The Wall Street Journal Customer Experience

  • March 31 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Dow Jones is an American publishing and financial information company and The Wall Street Journal is its flagship product. Suzi Watford is Dow Jones’ Chief Marketing Officer, overseeing global sales and marketing efforts for...Read More

JetBlue Takes the Customer Experience to New Heights by “Inspiring Humanity.”

  • March 30 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

Despite the vast openness of its seemingly endless reach, the sky can still feel pretty crowded for brands operating within the hypercompetitive airline industry.   As a business that has traditionally faced small profit margins and high...Read More

Loyalty Program is the Guiding Light at California Pizza Kitchen.

  • March 29 2016
  • Resource: In-Depth Exclusive
  • Jim Tierney, Loyalty360

Ashley Ceraolo, Vice President of Marketing, Digital and Social Media at California Pizza Kitchen, is very proud of the company’s successful Pizza Dough Rewards loyalty program. It has become the company’s foundational element at the...Read More

New Technology is Changing Customer Engagement at Allstate

  • March 28 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

“You’re in Good Hands with Allstate.”  Created in 1950, that slogan is still representative of Allstate’s mission to provide customers with peace of mind in their times of need. The Allstate Corporation is the largest...Read More

Harlequin Building Customer Loyalty Knowledge

  • March 27 2016
  • Resource: In-Depth Exclusive
  • Mark Johnson, Loyalty360

Harlequin is a Toronto-based company that publishes women’s fiction. Founded in Winnipeg in 1949, Harlequin was owned by Torstar Corporation, a broadly based media company and one of the largest newspaper publishers in Canada from 1981 until...Read More

Lowes Foods Reimagines the Traditional Grocery Store Customer Experience

  • March 26 2016
  • Resource: In-Depth Exclusive
  • James M. Loy, Loyalty360

For decades, Lowes Foods has faced a tremendously competitive grocery industry. But by maintaining strong ties to the local community, and by offering a one of a kind customer experience, it has managed to excel in this space. Based in North...Read More

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