Lowes Foods’ Experiential and Immersive Brand Culture Builds Community and Customer Loyalty
l360Insider

There are few businesses as competitive as the grocery industry. Just look around, and even the most casual consumer will notice a myriad of grocery stores on almost every corner and within every shopping center. To compound this problem, competition is not only rampant across the physical realm. Many grocery brands are competing against the rise of various digital online shopping providers, as well as for the time and attention of busy consumers who are seeking to find a customer experience....

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