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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
A free membership platform is being launched by Gatorade, giving users the power to personalize products. The iconic athlete-centered brand leveraged data, athlete insights, and digital technologies to build Gatorade iD, and members can expect...Read More
Starbucks Celebrates Record Q1 2024 Rewards Program Member Spend Coffee giant Starbucks experienced a record quarter in Q1 2024 (ending December 31, 2023) that included an increased Starbucks Rewards loyalty program membership, bringing the...Read More
In 2001, the popular hamburger chain White Castle established an exclusive club: the Cravers Hall of Fame. Every year, hopeful Cravers submit their personal stories explaining why they should be considered for induction. Cravers’ stories...Read More
PayPal To Pilot Six New Innovations PayPal is tapping into the power of AI-driven personalization in six new pilots designed to create a better commerce experience for merchants and consumers. PayPal counts nearly 400M consumer accounts and...Read More
Fans of the colorful Easter chick and bunny confection PEEPS® are in for a real treat. PEEPS® Brand has partnered with Home2 Suites by Hilton Easton to create a delectable guest stay in Easton, Pennsylvania. The PEEPS® Sweet Suite is...Read More
Stacking Up Joy: IHOP’s New Program Designed To Combat Food Insecurity IHOP has launched its Stacking Up Joy platform with the intention of uniting people in the communities where the popular pancake restaurants are located. The new...Read More
Gamification has the potential to make customer experiences more rewarding and interactive, and many brands are interested in learning if adding such elements to their loyalty programs and strategies will improve engagement. Indeed, it’s not...Read More
With loyalty professionals facing increased competition in the customer loyalty space, it is critical to understand the right direction to place energies and resources while taking advantage of technologies and ideas that can elevate the customer...Read More
Jersey Mike’s Subs has partnered with SoundHound AI to leverage the latter’s voice AI ordering system with the intention of providing customers with an optimized experience. The brand promises that customers will be able to speak...Read More
Etsy’s New “Gift Mode” Blends Human Curation and Machine Learning (ML) To raise interest in shopping at Etsy, the online marketplace known for hosting creator and maker wares, has revealed a new feature called “Gift...Read More
March 18,2024
March 11,2024
March 06,2024