Silicon Valley B2B Executives Provide Insights to Customer Engagement Success

  • September 27 2011
  • Resource: Loyalty Today

The Geehan Group recently hosted a B2B Executive Roundtable in Palo Alto, California, where our Founder and CEO, Sean Geehan, moderated a discussion with special guests Brad Brooks, VP Enterprise Marketing, Juniper, and Greg Jorgensen, past-CMO...Read More

Customer Satisfaction & Loyalty: The Dynamic Duo

  • September 27 2011
  • Resource: Loyalty Today

Is a satisfied customer a loyal customer?  According to Miriam-Webster’s dictionary, the definition of satisfaction is having a need fulfilled, while loyalty is a state of “unswerving in allegiance.”  So is a...Read More

4 Steps to matching online behavior with real time offers

  • September 26 2011
  • Resource: Loyalty Today

For marketers with a lengthy, complex sales cycle, it is still imperative to engage a potential buyer as quickly as possible with relevant information. In an online world, tools like “click to chat” help with those willing to...Read More

5 Things Marketers Need To Know About Facebook Now

  • September 23 2011
  • Resource: Loyalty Today

At Facebook’s annual f8 conference, Mark Zuckerberg released the newest features for the social networking platform. As always, Facebook’s goal is to make the web a more connected place. Today’s conference proved no different...Read More

The Future of Social and Mass Media: Wilber, Wang, and Weigend Weigh-In

  • September 22 2011
  • Resource: Loyalty Today

This whole thing started at a playground. True story!  While letting my little boy climb on a retired railroad engine – black and shiny and ominous in its stillness – I was struck that when you get up close, you see vast number...Read More

Using Your Points & Miles to Help Others

  • September 22 2011
  • Resource: Loyalty Today

Loyal and giving? Wow you are just the sweetest! Interested in donating your loyalty points/miles? Many Loyalty programs do indeed have charitable donations options. Information on how to donate will usually be located on the program website...Read More

Google Calls Out Massive Flaw in Mobile Commerce

  • September 22 2011
  • Resource: Loyalty Today

Although mobile commerce continues to grab increasing shares of the holiday shopping market, most of Google’s largest advertisers are blowing their chances of fully exploiting that trend because they don’t have mobile sites. In...Read More

Article of Interest: 5 Mobile Trends Loyalty Marketers Should Watch

  • September 22 2011
  • Resource: Loyalty Today

I’m not sure about you, but I don’t know many people today without a smartphone, which is a tell-tale sign that companies should be paying attention to this ever-evolving trend. As a matter of fact as of July 2011, 82.2 million...Read More

iStrategy Atlanta 2011 Conference Wrap-Up

  • September 22 2011
  • Resource: Loyalty Today

The 2011 iStrategy Conference happened last week in Atlanta. Lauren C. attended and came back full of nuggets of wisdom and exciting changes to the digital space. Online Branding – .com becomes .brandBeginning in January 2012, brands may be...Read More

Thoughts on Daily Deals and Loyalty

  • September 21 2011
  • Resource: Loyalty Today

At this point in time it is hard to imagine a world without daily deals. The darling of the daily deals arena Groupon has been around since 2008 when it launched in Chicago and is now competing against a number of other daily deals sites...Read More

Displaying results 7071-7080 (of 7130)
 |<  <  704 - 705 - 706 - 707 - 708 - 709 - 710 - 711 - 712 - 713  >  >|