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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Millennials now outnumber baby boomers; learn how to cater your promotions to this diverse group.
Millennials make up 25% of the U.S. population, according to Millennial Marketing. Compared to other generations, they are usually the first...Read More
I recently watched an old video of the O’Jays singing and dancing to “Give the People What They Want” and couldn’t help but feel nostalgic. This video was from Soul Train, which I remember watching on my cable-free...Read More
The battle for the customer has never been so fierce in the restaurant industry. Restaurant operators need to differentiate from the pack and win the hearts and minds of their guests. Key to achieving this goal is understanding guest data &ndash...Read More
Every week we see examples of triumphs and failures from brands trying to navigate social media-based customer service. An example of a brand offering quality service happened recently with a customer onboard a Southwest flight who could not watch...Read More
Quidco, the UK’s number one cashback website and app, has run a very successful business for years. However, on mobile devices, it hasn’t always been able to provide rewards for some of the leading brands. To solve this challenge, two...Read More
Loyalty programs are a great way to build lasting customer relationships and turn frequent or even first-time customers into long-term brand advocates. A customer who feels valued and connected to a brand is more likely to make repeat purchases...Read More
I am a data driven consumer. I am a millennial with disposable income (though less and less with two kids). I am conscious about a company’s ethics and their social giving. But the most important thing you need to know about me as a consumer...Read More
As loyalty programs are becoming more complex within the restaurant industry, it’s important to take time to review your program to ensure it continues to meet the wants and needs of your diners. Schedule time to evaluate your program and...Read More
Lenati’s strategy and customer insights experience pairs with ProKarma’s expertise in technology and digital engineering
BEAVERTON, OR and SEATTLE, WA (April 16, 2018) — ProKarma, a global IT...Read More
Esler Companies comprises four Renewal by Andersen affiliates (Colorado, Greater Philadelphia, Phoenix, and Southern New England) and its marketing engine, Telefluent Communications. Established in 2004, Esler Companies is a privately-held, $300...Read More