The Right Reward Mix Can Make Your Program Better

  • August 01 2018
  • Resource: Loyalty Today
  • The Hawk Incentives Team

Are your loyalty program members letting their points gather dust? Are you looking for new ways to enhance engagement? If so, we’ve got good news for you. Our recent research revealed what will get your members earning and burning their...Read More

Creating Harmonized Experiences That Drive Loyalty for Life

  • July 11 2018
  • Loyalty Management: Articles
  • Chris Norton

You’re researching and planning your next family vacation to Disney World in Orlando, FL.  A few days later, you receive an email with an offer from the same brand of hotels near “Lego World” in California as you recently...Read More

The Positive Impact of a Membership Model

  • August 01 2018
  • Resource: Loyalty Today
  • Ken Greer

Members create sustained engagement. Augeo Insights presents Julie Burton, founder of ModernWell, a women’s co-working space and author of “The Self-Care Solution: A Modern Mother's Essential Guide to Health and Well Being”....Read More

Loyalty Within PADI Goes Beyond Tradition

  • July 02 2018
  • Loyalty Management: Articles
  • Skip Tate

It didn’t take long after arriving in Iraq for Juan Gonzales to begin to feel the effects. The Marine Corps sergeant was part of a company would perform convoy security missions or search for IEDs, and the anxiety created by not knowing who...Read More

Digital Assistants and the Death of SEO

  • August 01 2018
  • Resource: Loyalty Today
  • The Kentico Team

With sales of digital assistants projected to soar from 1.8 million to 15.1 million by 2020, it’s no wonder businesses are paying close attention. But leveraging voice-activated search is going to demand a major content and SEO...Read More

Taking Your Customer Service from Cost Center to Profit Center

  • July 02 2018
  • Loyalty Management: Articles
  • John Larson

How many times has one of your customers approached you with an issue or a problem?  For instance, “I purchased this product from you and it does not work.” Or, “I thought this product had feature X, but I found out it doesn...Read More

KUIU’s Inner Circle: Learning through Loyalty

  • July 31 2018
  • Resource: Loyalty Today
  • Kate Atty

Starting with SitkaIn 2005, Jason Hairston had just sold his business. After just a few short years, the company – named for the Alaskan town of Sitka – caught the attention of W.L. Gore & Associates, otherwise known as the...Read More

Global Hotel Alliance Focuses on Experiences for Guests

  • July 02 2018
  • Loyalty Management: Articles
  • Skip Tate

The sounds from Bali’s rainforest dominate the senses—birdsongs, the rush of the Ayung River cutting through the valley far below. Trees extend to the horizon. The humid air is momentarily lifted by the breeze that works its way...Read More

Beating Vacation Brain: Using PTO Energy to Refresh Loyalty Programs

  • July 30 2018
  • Resource: Loyalty Today
  • Darrin Brege

Ah, summer. After braving the cold and surviving the busy season, your long-awaited PTO is finally here. While vacation does wonders for your mental health, it can also accelerate your creativity and productivity at work. As a Creative Director...Read More

Opening the Gates: Adding Value through the Democratization of Travel Loyalty Programs

  • July 02 2018
  • Loyalty Management: Articles
  • Phil Seward, SVP Loyalty Strategy

Travel loyalty programs have historically focused primarily on high-value individuals that bring in a lot of revenue – but that doesn’t mean that a lower-value member today won’t become a high value one in the years to come. It...Read More

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