DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

HelloWorld Executives Emphasize Authentic Brand Connections

In numerous conversations with brand and vendor representatives, Loyalty360 has seen the understanding of loyalty shift in a big way. Most...

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

The Retail Marketer's Guide To Holiday Planning: How To Navigate This Year's Holiday Trends

The 2019 holiday season, between Thanksgiving and Christmas, is condensed this year. It is six days shorter, which gives consumers less time to...

Loyalty Today

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

A successful 2020 starts right now!

Strategize for these three events today   Always two steps ahead, successful marketers are planning for 2020 as their consumers buy turkeys...

Loyalty Management

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

What you need to know to connect with Gen Z throughout the Purchase Cycle

Julie Wojtowicz, Director, Strategy & Insights – In this role since late 2015, Julie works with the world’s largest brands to...

Past Issues

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Loyalty360 Thought Leadership Series: HelloWorld

During this episode of Loyalty360’s Thought Leadership series, we talk to HelloWorld, a digital marketing solutions company that helps brands...

Press Releases

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Loyalty360 In-Depth Exclusives are 1-on-1 interviews with industry leaders in the customer loyalty space. Each interview is unique to Loyalty360, and contains brand insights that can’t be found anywhere else.

11 New Members Join the Association for Customer Loyalty

Nineteen total companies begin or renew their partnership with Loyalty360 Loyalty360, the association for customer loyalty, is pleased to announce...

Analyst Reports

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Loyalty360’s Analyst Reports are designed to help brands and marketers navigate the plethora of vendors and providers in the market that support customer loyalty, customer experience and customer engagement strategies in any capacity.

Loyalty360 Analyst Report | Merkle

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market...

Merkle

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their...

Our Members

Catherine Wetherbee ,
Senior Marketing Manager

Gina Fleck ,
Sr. Director, Strategy & Insights

Jen Gray ,
SVP, Marketing and Creative Services

Michela Baxter ,
Sr Director, Loyalty

Contact

Catherine Wetherbee
Senior Marketing Manager
CAHART@merkleinc.com