Expert’s Guide to Marketing your Gift / Rewards Cards

Marketing and promoting your gift card program is critical to its success. Whatever your primary line of business: restaurant, retail, service, or other business, most customers won't think of you as a place to buy gift cards unless you promote them in every part of your business presence. In this short post, I’ve compiled gift card marketing and promotion ideas gathered from our team of gift card experts. Rely on all the conventional marketing channels to get the word out. ....

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