In a recent HBR blog, Making Your Strategy More Relevant, Paul Leinwa and Cesare Mainardi suggest that “many business leaders seem to be losing their confidence in strategy, or at least in their own company’s approach to it.” In fact, in their ongoing Booz & Company survey, “53% of their respondents don’t feel their company’s strategy will lead to success.” I’m really not surprised.
Traditional strategic planning seems to be a four....