Attracting the Female Shopper to Your Store

  1. 35 views

Women are increasingly shopping at convenience stores providing a significant opportunity for c-store operators to capture their interest and generate customer loyalty. In fact, the 2018 Convenience Store News Realities of the Aisle customer study found that 44 percent of women say they shop at a c-store two to three times a week. With this increase in female shoppers, convenience store marketers should be shifting some of their focus from the typical “Bubba” to how they can....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing