We live in a world that is all talk. With social media platforms everywhere and growing, more and more people are chatting 24/7. When it comes to business, customers don’t want to be talked at; rather, they want to connect with their favorite brands knowing their voices are heard.
Many businesses are missing the opportunity for building and fostering strong relationships with their customers by not showing up to the conversation. Successful companies, on the other hand, find ways to....