For Orvis, Loyalty is Forged in the Adventures of its Customers
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Orvis is one of the world’s most recognizable outdoor gear and clothing companies. Since Charles Orvis founded the company in the remote town of Manchester, Vermont, in 1856, the company has been a leader in high-end fly fishing gear, wingshooting equipment and sportswear. It is a brand that is, “Inspired by nature, driven by curiosity and fulfilled by adventure.” We spoke with Customer Experience Officer Dave Finnegan about Orvis’ culture of supporting conservation....

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