Domino’s Relies on Product Insurance to Build Customer Loyalty
l360Insider

  Accidents happen, even to the best pizza makers in the world. So when Domino’s decided to provide “Delivery Insurance” on their products more than a decade ago, customers literally ate it up. The feedback that Domino’s received from its customers on the insurance program led it several years ago to launch a “Carryout Insurance” to give customers an even better peace of mind feeling, says Vanessa Peña, the program leader of the digital....

Recent Content

Membership and Pricing

Videos and podcasts

Membership and Pricing