In December 2008, Comarch launched the Loyalty Management Frequent Flyer Program by S7 Airlines in Russia. This solution, implemented by Comarch, is dedicated to frequent S7 passengers and will enable them to accrue miles and redeem them for special flights and awards. This program will offer numerous possibilities, such as automatic miles accrual for flights prior to enrollment, online retro-claims, recognition through elite levels, and a wide range of interesting promotions based on various parameters including region, segment, distance, elite tiers, and audience.
The awards for airline and non-airline types will consist of tickets, upgrades to business class, business lounge access, hotel amenities, tours, product vouchers and other services. Comarch Loyalty Management is an affordable, state-of-the-art and flexible solution designed to support not only the management of Frequent Flyer Programs but also the loyalty programs within various sectors. The CLM product is present in various segments such as: telecommunications, banking& finance, retail & FMCG and healthcare.
Comarch has been developing this system for loyalty programs for the last seven years. Throughout this period of time, we managed to develop CLM according to the market needs and prove that our solution is capable of serving even the most demanding customers. The Comarch FFP solution is a crucial part of S7 Airlines development strategy, enabling dynamic development of passenger databases, personalized communication with travelers, passenger loyalty growth and marketing activity efficiency magnification.