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Matrix & Statistics

SpendTrend: Value-Conscious Consumers Continue to Drive Holiday Spending

By: First Data
December 30

A 2009 Holiday Special Edition

Read a special graphic analysis of Consumer habits this holiday season!

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2008 Loyalty Expo Post-show Survey Results

By: Loyalty Expo
April 02

Thank you to all participants in the 2008 Loyalty Expo in November! We received great feedback from our post-event survey, and are integrating your suggestions into the 2009 Loyalty Expo. Read more on the Expo Survey Results:

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(Members Only) Epsilon Research Shows Strong Link Between Email Receipt And Choice Of Travel Company

By: Epsilon
March 03

DALLAS, TX (Feb. 17, 2009) – The receipt of permission-based email makes travel consumers more likely to do business with a travel company, in addition to generating a more favorable opinion of the company and even a stronger sense of loyalty to its brand, according to the latest Epsilon research.

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(Members Only) Epsilon Study Shows ‘Healthy’ Response To Email From Pharmaceutical Companies

By: Epsilon
March 03

DALLAS, TX (Mar. 3, 2009) – The receipt of permission-based email from a pharmaceutical company helps consumers become better patients and makes them more loyal to the senders’ products or brand, according to the latest research from Epsilon.

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THE PULSE

Where is your company is putting most effort when it comes to mobile marketing?



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