Customer Relationship Management Keeps Eagles Fans Engaged
l360Insider

The Philadelphia Eagles were founded in 1933 and today have one of the most passionate fan bases in sports. The team keeps that enthusiasm at peak levels through its fan experience program. More than a loyalty program, it gives the faithful a chance to have one-of-a-kind experiences with their favorite team.   Loyalty360 spoke with Norman Vossschulte, Director of Fan Experience for the Philadelphia Eagles, to discuss how the team finds unique engagement points with its fans.  ....

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