Discussion of mobile in the loyalty marketing industry has become a common occurrence these days because so many companies are investing in mobile to meet customer expectations and to increase customer engagement.
Sabre Corporation recently launched a new mobile platform that will support business travelers’ needs, drive compliance, and lower costs for corporations. The company announced it is developing an integrated product platform to power itinerary management, policy compliant booking mid-trip, and payment and expense management−all on the traveler’s mobile device.
Sabre is integrating several best-in-class products into one intuitive mobile platform: The leading online booking capabilities of GetThere, the award-winning itinerary management of TripCase, Sabre’s innovative Virtual Payments solution, as well as relationships with industry-leading expense management services. The new solution will simplify the travel management process and enhance business traveler satisfaction while improving corporate travel program compliance and reducing costs for corporations.
Managing highly-complex travel programs requires flexibility and scalability. As a result, Sabre’s product platform is an industry-leading solution, providing the ability to integrate with any expense provider, giving the long-term flexibility of an open environment. Corporations and travelers benefit from a seamless import of their booking, payment, and expense data into their preferred expense management solution.
“Controlling and managing travel expenses is important for any corporation, but that’s not enough,” said Clinton Anderson, Senior Vice President of Strategy and Traveler Experience for Sabre. “Travel is a significant corporate investment. Companies need to maximize the value of that investment by using technology that will make business travel easier for the travelers and smarter for the corporation.”
For Sabre Corp., a leading technology provider to the global travel industry, enhancing the traveler experience throughout the trip is a key objective of the solutions integrated into the product platform.
“The proliferation of corporate travel tools and apps creates challenges for both the traveler and the travel program,” Anderson said. “That’s why we’re making a significant investment in a new integrated platform to provide one seamless experience. It’s going to be a better experience for the business traveler. And because it helps them be more compliant and lower transaction costs, it’s a better solution for travel managers, too. It’s a solution that our industry needs and we’re excited to be leading the charge.”