DAILY NEWS

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Loyalty360’s daily news coverage reports on the latest trends related to loyalty marketing, customer loyalty, customer experience & engagement and more.

What Loyalty Marketers Need to Know About GDPR

Loyalty marketers may face intense pressure regarding their customer data when the European Union’s GDPR (General Data Protection Regulation)...

Research & Reports

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Preference Management: The Key to Customer Engagement

When advertising pioneer David Ogilvy made this now-famous remark, the relationship between companies and consumers was in the midst of a...

Loyalty Today

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

When It Comes to Personalization, Good Intentions Won’t Get it Done

If your company is working toward personalization, you're on the right track. But if you're overwhelmed at the possibilities, remember that...

Loyalty Management

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Read the latest from industry experts and our members in Loyalty360's Loyalty Today and Loyalty Management Magazine sections

Everything You Need to Know (But Were Afraid to Ask) About Marketing to Cell Phones

As any marketer or customer service professional can tell you, the FCC’s Telephone Consumer Protection Act (TCPA) has had an enormous impact...

Past Issues

Multimedia

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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.

Loyalty’s Growing Role in Maintaining Customer Relationship

In the face of growing concern by consumers about privacy and increased government legislation around how customers can be contacted - consistent...

Featured Technology

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The Featured Technology page highlights some of the most impactful, innovative and effective tools and technologies in the market today for helping companies engage and retain customers.

Loyalty360 Featured Technology | PossibleNOW

Customer data is the foundation upon which all of modern marketing should be built, and PossibleNOW’s technology solutions allows users to...

PossibleNOW

PossibleNOW, headquartered in suburban Atlanta, Georgia, is the trusted source for consumer compliance and marketing solutions. PossibleNOW leverages its expertise in information technology, database management, and consumer privacy and regulatory compliance to provide cloud-based applications and solutions. PossibleNOW’s MyPreferences®...

Contact

Rob Tate
Director, Enterprise Sales
770-255-1020
rtate@possiblenow.com